Newborn Toys

Sassy Baby Bend & Flex Ring Rattle is designed to encourage early development through touch, sight, and sound. The soft, flexible ring is perfectly sized for tiny hands, featuring a...

Featuring a mix of textured surfaces, flexible parts, and contrasting colors, it encourages little hands to grasp, squeeze, and explore while supporting fine motor skill development. The soft, squishy structure...

With the Lamaze Freddie the Firefly Gym, a vibrant, multisensory playmat made to enhance all phases of early development, you can delight your child. Three entertaining toys, including a teether...

This beautifully crafted fabric book features high-contrast black-and-white patterns for newborns, vibrant colors for growing babies, and exciting sensory elements like crinkly textures, a hidden squeaker, and a soft, chewy...

Sassy Baby Squish & Chime Ball is designed to spark curiosity and encourage interactive play! With a soft, squishy outer shell perfect for tiny hands to tug, stretch, and explore,...

The Lamaze Jacques the Peacock is a fascinating plush toy that encourages learning and growth right from the start. This sensory companion keeps newborns interested while promoting tactile exploration and...

Lamaze Freddie the Firefly is an enchanting multi-sensory toy designed to captivate both moms and their little ones. This interactive companion boasts a soft velour body, vibrant colors, and engaging...

The Clip Clop Musical Activity Gym, which stimulates touch, sight, and sound for critical early development, will transport your child into a world of wonder. This lively, padded play mat...

Fully safety tested. Multi-sensory teether. Eye catching designs. Fun colors. Color May Vary.

Delight your little one with the Kids Hits Activity Gym – a charming zoo-themed play mat designed to grow with your baby from day one. Encourage sensory exploration and early...

Support your baby’s development with the versatile and adorable Meying Baby Playmat in green. Designed to promote imagination, movement, and early learning, this play gym allows babies to lie, sit,...

Keep your little one entertained wherever you go with the VTech® On-the-Moove Activity Bar™—a fun, farm-themed companion for curious hands and minds. Press the friendly cow to hear cheerful phrases,...

Cuddle, play, and learn with the Lil’ Critters Moosical Beads™, a delightful plush cow designed to engage little hands and curious minds. With light-up buttons, a spinning bead, and cheerful...

Delight your little one with the My 1st Car Key Rattle, a fun and interactive way to introduce car concepts, colors, and music from birth. Designed to engage developing senses,...

The Infantino Sensory Blocks, Balls & Buddies is a comprehensive collection of 20 Pieces sensory toys for newborns and older, designed to stimulate infants' sensory development and support the growth...

Babies will go gaga for this gift set. Includes a spinning teether rattle, a link & tether teether, a rattle & teethe bead ring and 8 multi-functional animal links. Worry not, this...

Design: Easy-to-grab, squeezable toys including blocks, animal buddies, balls and vehicles, this playset features a soft-touch material that is fun for babies and toddlers to play, view and learn with....

Encourage your baby’s development with the Fisher-Price Planet Friends Tummy Time Roaming Rhino, an eco-conscious plush toy packed with sensory delights. Designed for newborns and up, this adorable rhino features...

Delight and engage your baby during every stroll or car ride with the Infantino Spiral Activity Toy in Pink. Designed to wrap securely around most stroller bars and car seat...

Ignite your baby’s senses with the Playgro 5-in-1 Safari Super Gym, a dynamic play space designed to grow with every developmental milestone. Transform it from a comfy play mat into...

A charming octopus is designed to spark curiosity and encourage early development. Lamaze Salty Sam Clip & Go Bright colors, high-contrast patterns, and a peekaboo mirror captivate growing eyes, while...

Lamaze’s Captain Calamari is a playful octopus designed to spark curiosity and support early development. This colorful, sensory-rich toy features a hidden mirror for self-discovery, a crinkle hat, clacking rings,...

Enjoy this exciting gym full of activities! This unique gym can be transformed into an entertaining, sensory-rich ball pit that is ideal for active toddlers. 40 vibrant balls are included,...

With the Ball Activity Nest, a multipurpose 5-in-1 play gym that adjusts to your baby's growth from newborn to toddler, you can revolutionize playing. Its 32 colorful balls, four detachable...